Bob Baker’s recent post should provide that extra incentive to go out there, appreciate what the Internet has to offer, and work harder at self-promotion.

Some excerpts for the lazy folks:

* … the most effective artists are hands-on with many aspects of their promotion. It’s something they accept and embrace and make the time for.

* It really comes down to a new “survival of the fittest” paradigm. Only a small percentage of artists have that rare combination of musical chops, stage presence, likeable qualities, marketing smarts, communication and social skills, discipline, drive, passion, etc.

* … reevaluate your relationship with marketing, social media, and your growing to-do list. Find a way to incorporate them into your life! Yes, it takes effort. Yes, it can be confusing and frustrating. YES, it’s what you need to do to make an impact with your music!

May this be your last lazy day…. if music is what you want to do with your life you need to make marketing part of your daily routine as well.