Time to Reassess Your Marketing Plan

March 23rd, 2010 · by matt

You’ve been working on promoting your band and your music for quite a while now, but things are stagnating.

Perhaps it is time to re-evaluate your marketing plan.

What would you like to achieve on and off line with marketing?

Are you using Facebook as well you you can? Are you networking like you should in your local music scene, or even networking as you should with folks who can help you move up the ladder in the overall music industry?

It may be time to sit with your band mates and/or business friends and advisers to reconsider these points.

It is not just about spending more time on facebook, etc. adding friends, it really is about having a plan and being focused and consistent so your efforts pay off.

A plan will allow you to point to something on a weekly basis to see if you are continuing to hit your objectives.

Here are some videos and articles to help motivate you to set up your plan:

Artist House Music video

Grassrootsy has some good advice and related links

A sample of some very specific marketing plans

Good luck!

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Tags: Advice · Featured Article

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