Like many others in the tech/start up world, we get excited when learning about new products, and then when they start to get too popular we sort of want to begin tearing them down.

Not cool anymore…. So-and-so is actually better for that…. They don’t do this… They can do that better….

Well I am going to admit it. Facebook is great!

It frankly solves so many problems for promoting bands that I am beginning to worry about all the other companies that have entered this space.

When we started working with bands in 2006 there were several things I wanted to do with a band’s website: blog pages for fan interaction, easy ways to post photos of recent shows, easier and more convenient ways to promote and brand, etc.

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With a 16 year career, over 2 million albums sold, and six top 30 singles, Sister Hazel’s journey stands out as a an example of the type of long and successful career that every artist aspires to have.

With their combination of great music, extensive touring, and unique fan centered events, Sister Hazel hasn’t just acquired fans, but built a community.

I got to experience the Sister Hazel’s fan phenomenon first hand when I attended the band’s annual event The Rock Boat this year. I was so amazed at how well Sister Hazel has succeeded at building and maintaining their fan community that I wanted to find out how they did it.

I had the opportunity to ask Sister Hazel drummer Mark Trojanowski my questions.

Here’s what he had to say:

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